What Car Brands Does GM Own? (All 4 Current + Discontinued List)
General Motors owns four active car brands in the U.S.: Chevrolet, GMC, Buick, and Cadillac — plus joint venture brands Wuling and Baojun in China. GM once owned Pontiac, Saturn, Hummer, Saab, Opel, and Holden, but all were discontinued or sold between 2004 and 2020. This guide covers every brand GM currently owns, every brand it no longer owns, and what each one stands for.
Quick Answer
General Motors (GM) currently owns four car brands: Chevrolet, GMC, Buick, and Cadillac. In China, GM operates Wuling and Baojun through joint ventures. GM no longer owns Pontiac, Saturn, Hummer, Saab, Holden, or Opel — all were discontinued or sold by 2020.
What Car Brands Does GM Own?
As of 2026, General Motors operates four vehicle brands in the United States and globally. According to GM’s official brand page, these are the only active GM-owned consumer vehicle brands sold in North America.
| Brand | Segment | Known For | Key Models |
|---|---|---|---|
| Chevrolet | Mass market | Trucks, SUVs, EVs | Silverado, Equinox, Corvette |
| GMC | Truck/SUV premium | Work trucks, luxury SUVs | Sierra, Yukon, Canyon |
| Buick | Near-luxury | Comfort-focused SUVs | Enclave, Envision, Encore |
| Cadillac | Luxury/ultra-luxury | Premium sedans, SUVs, EVs | Escalade, CT5, Lyriq |
Chevrolet
Chevrolet is GM’s largest and most widely sold brand, operating in more than 100 countries. Founded in 1911, it covers the full spectrum from budget commuter cars to high-performance sports cars and full-size work trucks. The Chevy Silverado is consistently one of the best-selling trucks in the United States, competing directly with Ford’s F-150 and Ram 1500.
Chevrolet is also GM’s EV flagship in the mass market — the Chevy Equinox EV starts under $35,000, making it one of the most affordable electric SUVs in North America. Key models include the Silverado (full-size truck), Equinox (compact SUV), Tahoe (full-size SUV), Blazer, Colorado, and the iconic Corvette sports car.
GMC
GMC (General Motors Truck Company) is GM’s premium truck and SUV brand, positioned above Chevrolet but below Cadillac. GMC and Chevrolet often share the same platforms — the GMC Sierra and Chevy Silverado are built on the same architecture — but GMC emphasizes refinement, towing capability, and upscale trims like the Denali and AT4.
GMC’s Sierra 1500 and Sierra HD are popular with both commercial buyers and families. The Yukon and Yukon XL are full-size SUVs competing with the Chevrolet Tahoe. GMC also relaunched the Hummer name as the GMC Hummer EV in 2022 — an all-electric supertruck positioned as a performance off-roader under the GMC umbrella.
Buick
Buick is GM’s near-luxury brand, positioned between Chevrolet and Cadillac. In the United States, Buick focuses almost entirely on SUVs — the Enclave (three-row), Envision (compact), and Encore GX. The brand targets buyers who want a step up from mainstream vehicles without the full cost of Cadillac.
Buick is significantly more popular in China than in North America, where it is one of the best-selling premium brands. Buick qualifies as a near-luxury brand, not a full luxury brand — it lacks the ultra-premium features and pricing of Cadillac or Mercedes-Benz.
Cadillac
Cadillac is GM’s flagship luxury brand, founded in 1902 and named after the French explorer Antoine Laumet de La Mothe Cadillac. It competes directly with BMW, Mercedes-Benz, Audi, and Lexus. The Escalade is Cadillac’s best-known model — a full-size luxury SUV that has dominated its segment for over two decades.
Cadillac is GM’s primary EV luxury play. The Lyriq (electric SUV) and Celestiq (ultra-luxury electric sedan) represent Cadillac’s shift toward an all-electric future. GM has stated its goal is for Cadillac to transition to an EV-only lineup.
GM’s International Joint Venture Brands
GM operates two additional brands in China through joint ventures — these are not sold in the United States.
- Wuling: A joint venture between GM, SAIC Motor, and Wuling Motors. Wuling produces affordable, compact vehicles for Chinese and Southeast Asian markets. The Wuling Hongguang Mini EV became one of China’s best-selling electric cars, priced under $5,000 USD.
- Baojun: Also a SAIC-GM joint venture, Baojun targets budget-conscious buyers in China with small SUVs, EVs, and hatchbacks.
GM’s Discontinued Brands
GM has discontinued or sold more brands than it currently operates. Most were cut during GM’s 2009 bankruptcy restructuring, when the company received a U.S. government bailout and was required to simplify its brand portfolio.
| Brand | Year Discontinued | Reason |
|---|---|---|
| Oldsmobile | 2004 | Declining sales, overlapped with Chevrolet and Buick |
| Pontiac | 2010 | Cut during 2009 GM bankruptcy restructuring |
| Saturn | 2010 | Sale to Penske fell through; dissolved |
| Hummer | 2010 | Sale to Chinese buyer blocked; relaunched as GMC Hummer EV in 2022 |
| Saab | 2012 | Sold to Swedish company; went bankrupt |
| Opel / Vauxhall | 2017 | Sold to PSA Group (now Stellantis) |
| Holden | 2020 | GM withdrew from right-hand-drive markets; Australian brand shuttered |
Note on Holden: The article’s previous version listed Holden as an active GM brand — this is incorrect. GM officially discontinued the Holden brand on February 17, 2020, ending 160 years of history in Australia and New Zealand.
Frequently Asked Questions
What car companies are owned by GM?
GM currently owns Chevrolet, GMC, Buick, and Cadillac in the U.S. and global markets. In China, GM operates Wuling and Baojun through joint ventures with SAIC Motor.
What 4 brands of GM are left?
GM’s four remaining brands are Chevrolet, GMC, Buick, and Cadillac. All other brands — including Pontiac, Saturn, Hummer, Saab, Holden, and Opel — have been discontinued or sold.
Does GM still own Holden?
No. GM discontinued the Holden brand in February 2020, withdrawing from right-hand-drive markets in Australia and New Zealand. Holden is no longer an active brand.
Does GM own Dodge?
No. Dodge is owned by Stellantis, a multinational automotive group formed in 2021 through the merger of Fiat Chrysler Automobiles and PSA Group. GM and Stellantis are separate, competing companies.
Does GM own Volkswagen?
No. Volkswagen is an independent German automaker headquartered in Wolfsburg. GM has no ownership stake in Volkswagen Group.
Did GM ever own Hummer?
Yes. GM owned the Hummer brand from 1999 and discontinued it in 2010 after a planned sale to a Chinese buyer fell through. In 2022, GM relaunched the Hummer name as the GMC Hummer EV — an all-electric supertruck sold under the GMC brand, not as a separate brand.
